Hi, I'm Sebastián Izquierdo. The founder of New Citizen, and I'd like to share with you a little bit about how this brand came to life and what it means to me.

It all started with a personal need: to be true to myself and live with purpose. For years, I dreamed of creating something that would represent my values and connect me with people like you, people who know that fear can't dictate our lives. But, like many, I got caught up in the fear of failure, in worrying about what others would think, and in the unknown.

A few years ago, I made a decision that changed my life: I left a stable and secure job to chase my dream of traveling the world. That year, I not only discovered new places but also rediscovered myself. I learned that what we want most is on the other side of fear, and that living with purpose means choosing courage every day.

New Citizen was born from that personal transformation. This is not just a clothing brand; it's a symbol of freedom, authenticity, and bravery. Each piece we design is made to accompany you on your journey, reminding you that you are the architect of your destiny and that the world is full of opportunities, if you're brave enough to take the leap.

I want New Citizen to inspire you to take that leap, to face and overcome your fears, and step outside your comfort zone. Because I know that the worst failure is not trying, but living with the doubt of "what if...?"